Men's Shirts

The 2.0 Lifestyle motto for success.

Strength starts with a decision. Strength Is Chosen represents the daily choice to show up, push through resistance, and commit to growth physically and mentally. It’s not about talent or circumstance; it’s about intention, discipline, and consistency.

Strength starts with a decision. Strength Is Chosen represents the daily choice to show up, push through resistance, and commit to growth physically and mentally. It’s not about talent or circumstance; it’s about intention, discipline, and consistency.

Strength starts with a decision. Strength Is Chosen represents the daily choice to show up, push through resistance, and commit to growth physically and mentally. It’s not about talent or circumstance; it’s about intention, discipline, and consistency.

Nothing worthwhile is handed out. Earned, Not Given represents work ethic, accountability, and the understanding that real results come from consistent effort over time. It’s about showing up, putting in the work, and taking full ownership of the outcome.

Nothing worthwhile is handed out. Earned, Not Given represents work ethic, accountability, and the understanding that real results come from consistent effort over time. It’s about showing up, putting in the work, and taking full ownership of the outcome.

Nothing worthwhile is handed out. Earned, Not Given represents work ethic, accountability, and the understanding that real results come from consistent effort over time. It’s about showing up, putting in the work, and taking full ownership of the outcome.

Every rep counts. Every session has purpose. Train Like It Matters is a reminder that effort, focus, and intent separate progress from plateaus. It represents showing up prepared, training with urgency, and respecting the process that builds real results.

Every rep counts. Every session has purpose. Train Like It Matters is a reminder that effort, focus, and intent separate progress from plateaus. It represents showing up prepared, training with urgency, and respecting the process that builds real results.

Results follow standards, not excuses. Standards Over Excuses is a mindset rooted in ownership, discipline, and doing the work regardless of circumstances. It represents holding yourself to a higher level when no one is watching and refusing to justify average effort. This shirt is for those who lead themselves first, eliminate excuses, and operate with intention. The bar is set high and you’re committed to meeting it.

Results follow standards, not excuses. Standards Over Excuses is a mindset rooted in ownership, discipline, and doing the work regardless of circumstances. It represents holding yourself to a higher level when no one is watching and refusing to justify average effort. This shirt is for those who lead themselves first, eliminate excuses, and operate with intention. The bar is set high and you’re committed to meeting it.

Results follow standards, not excuses. Standards Over Excuses is a mindset rooted in ownership, discipline, and doing the work regardless of circumstances. It represents holding yourself to a higher level when no one is watching and refusing to justify average effort. This shirt is for those who lead themselves first, eliminate excuses, and operate with intention. The bar is set high and you’re committed to meeting it.

Results follow standards, not excuses. Standards Over Excuses is a mindset rooted in ownership, discipline, and doing the work regardless of circumstances. It represents holding yourself to a higher level when no one is watching and refusing to justify average effort. This shirt is for those who lead themselves first, eliminate excuses, and operate with intention. The bar is set high and you’re committed to meeting it.

Results follow standards, not excuses. Standards Over Excuses is a mindset rooted in ownership, discipline, and doing the work regardless of circumstances. It represents holding yourself to a higher level when no one is watching and refusing to justify average effort. This shirt is for those who lead themselves first, eliminate excuses, and operate with intention. The bar is set high and you’re committed to meeting it.

Results follow standards, not excuses. Standards Over Excuses is a mindset rooted in ownership, discipline, and doing the work regardless of circumstances. It represents holding yourself to a higher level when no one is watching and refusing to justify average effort. This shirt is for those who lead themselves first, eliminate excuses, and operate with intention. The bar is set high and you’re committed to meeting it.

Features

• Mid-Weight, 4.7 oz Fabric: Offers a comfortable balance between lightweight and substantial, perfect for various activities.
• Self-Fabric Binding on Neck: Provides a clean, smooth finish and enhanced durability around the neckline.
• Raglan Sleeves: Ensures a full range of motion and a sporty look with sleeves that extend in one piece to the collar.
• Side Seamed Construction: Adds structure and helps the tee maintain its shape for a flattering fit.
• Shoulder-to-Shoulder Tape: Reinforces the shoulder seams to prevent stretching and increase durability.
• Double Needle Hems: Adds strength to the sleeve and bottom hems, ensuring long-lasting wear and resistance to fraying.
• Pre-Shrunk Fabric: Minimizes shrinkage after washing, ensuring your tee maintains its fit and shape over time.
• Breathable and Moisture-Wicking: Keeps you cool and dry by effectively managing sweat and enhancing comfort.
• Smooth and Soft Texture: Offers a premium feel against your skin, ideal for both casual wear and active use.

For environmental and human friendly reason, this product is only made when you order it. We will send you tracking information as soon as it's in the mail.

Features

• Mid-Weight, 4.7 oz Fabric: Offers a comfortable balance between lightweight and substantial, perfect for various activities.
• Self-Fabric Binding on Neck: Provides a clean, smooth finish and enhanced durability around the neckline.
• Raglan Sleeves: Ensures a full range of motion and a sporty look with sleeves that extend in one piece to the collar.
• Side Seamed Construction: Adds structure and helps the tee maintain its shape for a flattering fit.
• Shoulder-to-Shoulder Tape: Reinforces the shoulder seams to prevent stretching and increase durability.
• Double Needle Hems: Adds strength to the sleeve and bottom hems, ensuring long-lasting wear and resistance to fraying.
• Pre-Shrunk Fabric: Minimizes shrinkage after washing, ensuring your tee maintains its fit and shape over time.
• Breathable and Moisture-Wicking: Keeps you cool and dry by effectively managing sweat and enhancing comfort.
• Smooth and Soft Texture: Offers a premium feel against your skin, ideal for both casual wear and active use.

For environmental and human friendly reason, this product is only made when you order it. We will send you tracking information as soon as it's in the mail.

Features

• Regular fit
• Crew neck
• Made from 100% cotton
• Mid weight, 4.4 oz/yd2, 26-singles
• Printed pattern
• Double Needle Hems
• Side seamed with neck ribbing
• Shoulder to shoulder tape
• Preshrunk to minimize shrinkage

For environmental and human friendly reason, this product is only made when you order it. We will send you tracking information as soon as it's in the mail.

Features

• 100% ring spun cotton
• Soft washed garment dyed fabric
• Double needle collar
• Twill taped neck and shoulders
• Double needle armhole, sleeve and bottom hems

For environmental and human friendly reason, this product is only made when you order it. We will send you tracking information as soon as it's in the mail.

Features

• 100% ring spun cotton
• Soft washed garment dyed fabric
• Double needle collar
• Twill taped neck and shoulders
• Double needle armhole, sleeve and bottom hems
• As with all pigment dyed shirts colors and print results will vary.

For environmental and human friendly reason, this product is only made when you order it. We will send you tracking information as soon as it's in the mail.